Privacy Policy
Effective Date: June 5, 2025
Erica Kochi ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://www.ericakochi.com/ (the "Site"). Please read this policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site.
We may collect information about you in a variety of ways, including:
- Personal Data: Personally identifiable information, such as your name, email address, shipping address, and body measurements, which you provide to us during a measurement appointment or through self-measurement, and when you place an order for a custom shirt or access your client dashboard.
- Derivative Data: Information our servers automatically collect when you access the Site, such as your IP address, browser type, operating system, access times, and pages viewed directly before and after accessing the Site.
- Financial Data: Financial information, such as payment method details (e.g., credit card number, expiration date) processed securely through Stripe when you purchase a custom shirt on the Site.
- Analytics Data: Information collected through tools like Google Analytics and Google Ads, including information about your usage patterns, demographics, and browsing behavior on the Site.
- Social Media Data: Information collected through tools like Pinterest Ads, Meta Pixel, and other Meta advertising platforms (for Instagram and Facebook), including information about your usage patterns, demographics, and browsing behavior on the Site.
- Order Information: Data related to your custom shirt order, including measurements, fabric selections, and design preferences, which is securely stored using Supabase as part of our backend infrastructure.
We use the information we collect about you to:
- Process and fulfill your custom shirt orders.
- Provide access to your personalized client dashboard for order tracking.
- Process transactions securely via Stripe and send you related information such as invoices.
- Improve our Site through insights gained via Google Analytics, Google Ads, Pinterest Ads, and Meta platforms (Instagram and Facebook).
- Deliver targeted and personalized advertisements through platforms including Google Ads, Pinterest Ads, and Meta platforms (Instagram and Facebook).
- Communicate with you regarding your order status and updates.
- Monitor usage patterns and Site performance.
- Comply with legal obligations and enforce our terms of use.
Your information may be shared as follows:
- Third-Party Services: We share information with service providers such as:
- Stripe for secure payment processing.
- Google Analytics, Google Ads, Pinterest Ads, and Meta platforms (including Facebook and Instagram) for data analytics and targeted advertising.
- Supabase for secure data storage and management.
- By Law or Protection of Rights: We may disclose your information as required by law or to protect our rights, comply with legal processes, or investigate potential violations.
- Business Transfers: In the event of a merger, sale, or acquisition, your information may be shared or transferred.
We use administrative, technical, and physical security measures to protect your information. While we take reasonable steps to secure the personal information you provide, no method of transmission over the Internet or storage is 100% secure. Use the Site at your own risk.
Client Dashboard
- Your client dashboard is accessible through a unique URL provided to you after placing an order.
- The dashboard is provided "as-is" and we make no warranties about its availability or functionality.
- You are responsible for maintaining the confidentiality of your dashboard URL.
- If you share your dashboard URL with others, they will have access to your personal information, including your name, measurements, and shirt details.
- We may modify or discontinue the dashboard at any time without notice.
- We are not liable for any issues, interruptions, or problems with the dashboard functionality.
Data Retention
- We retain your order information for a minimum of 7 years to comply with tax and business record-keeping requirements.
- Your measurements and design preferences are retained to facilitate future orders and improve our services.
- You may request deletion of your personal data, subject to our legal obligations to retain certain information.
Use of Cookies
We use cookies and similar tracking technologies for:
- Website functionality.
- Analytics via Google Analytics.
- Personalized advertising via Google Ads, Pinterest Ads, and Meta platforms (Instagram and Facebook).
You can adjust your browser settings to refuse cookies or alert you when cookies are being sent.
Policy for Children
We do not knowingly collect or solicit data from anyone under 18 years old. If we learn that we have collected personal data from a person under 18, we will delete that data. All users must be 18 years or older to use this Site.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Changes will be indicated by an updated "Effective Date." We encourage you to review this policy periodically.
If you have any questions or concerns about this Privacy Policy, you can contact us at:
Erica Kochi
Berkeley, CA
To get in touch with us, please use the contact form on our website.